The 3 tiers
Sales Navigator Core: $99/mo
What you get:
- Advanced search filters (30+ attributes)
- 50 InMails/month
- Lead and account lists (save up to 10,000 leads)
- Saved searches with alerts
- Activity insights
Best for: solo SDRs, freelance B2B sales, anyone whose bottleneck is finding and organizing the right people rather than reaching a large volume of them.
Sales Navigator Advanced: $149/mo
Adds to Core:
- CRM integration (Salesforce, Dynamics)
- Buyer interest signals
- Custom lists (up to 50,000)
- Smart Links (track who clicks shared content)
Best for: account-based sellers in 10+ seat teams, where CRM sync and shared visibility into buyer signals actually change how the team prioritizes accounts.
Sales Navigator Advanced Plus: Custom (typically $1,600/seat/year)
Adds:
- TeamLink (collaborative team selling)
- Single sign-on
- Account-level data integration
- Enterprise admin tools
Best for: 20+ seat enterprise sales orgs where admin controls, SSO, and org-wide account data are procurement requirements, not just nice-to-haves.
Annual vs monthly
Annual billing saves roughly 17%. The $99/mo Core plan becomes about $79/mo billed annually (roughly $948/yr). The $149 Advanced plan becomes about $124/mo annually (roughly $1,488/yr). The trade-off is flexibility: annual billing locks in a full year even if the tool, or the headcount using it, changes before the term is up.
Multi-seat negotiation
5+ seats typically see a 10-15% discount off list price. 20+ seats often reach 25-30% off. 50+ seats moves into fully custom enterprise pricing territory. Sales reps generally have real room to discount in order to close a deal, so treat the list price as a starting point for negotiation at volume, not a fixed number.
What you're really paying for
Most Sales Navigator users regularly touch three features: advanced filters, lead lists, and InMail. Buyer-intent signals, Smart Links, and TeamLink see far less day-to-day use outside larger, process-heavy sales orgs, which is worth knowing before paying for a tier specifically to access them. If filtering and organizing leads is genuinely all you need, a free LinkedIn account paired with Boolean search and Leadsforlinked runs 14-79 EUR/mo depending on volume, well under even Core's price.
Frequently asked questions
Which Sales Navigator tier do most B2B sellers actually need?
Core, in most cases. It covers the advanced filters, lead lists, saved searches, and InMail allowance that individual sellers and small teams use day to day; Advanced's CRM sync and buyer-intent signals mainly earn their added cost at larger, account-based selling orgs.
Is annual billing worth it for Sales Navigator?
If you're confident you'll keep the seat for the full year, yes, the roughly 17% discount is a straightforward saving. If there's real uncertainty about headcount or tool choice over the next 12 months, the monthly plan's flexibility is worth more than the discount.
Can multi-seat teams negotiate Sales Navigator pricing?
Yes, discounting is common at volume: expect roughly 10-15% off at 5+ seats and 25-30% off at 20+ seats, with fully custom enterprise pricing above that. Sales reps have real room to negotiate to close a deal, so the list price is rarely the final price at scale.
What's the single most underused part of Sales Navigator?
Saved searches with alerts. Most users run a search once, work the results, and let the saved search go stale, when re-surfacing new matches automatically is one of the features that's actually hard to replicate with a free account and Boolean search alone.
Sources: LinkedIn Sales Navigator, official product and pricing page.
Stop paying roughly $1,188/year per seat.
Leadsforlinked replaces the extraction part of Sales Navigator at 14-79 EUR/mo. Free 100 leads.
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